People Enjoying Drinks on a Cruise Liner Whilst at Sea, 1931. 'The world shipping slump brought its compensations. To keep their liners in commission, companies inaugurated the first, but the very first, cruises. Some advertised rates at only £1 a day. Cruises were one long party, with the added attraction of visits to foreign ports and places that otherwise you'd never have a hope of seeing...Yes, for £1 a day it was certainly a full life while it lasted'. From "Time To Remember - A New Era", 1931 (Reel 4); documentary about the world in the early 1930s.
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